Sleeping Village
—Brand Identity
Part bar, part venue, part coffee shop, part workspace—Sleeping Village is a hybrid space organized by the creators of the the much loved Logan Square staple, The Whistler. With a staggering assortment of beers & ciders, daytime hours with coffee, and a 300 person venue supporting a steady stream of local and popular music artists—Sleeping Village is more than just a bar, it's a community hub with something for everyone.
Taking inspiration from the history of the Avondale area and the variety of small, industrial, brick buildings. These small structures which housed die makers, engravers, metal cutters display a unique modernist appeal; squat geometry, material juxtaposition, and subtle typographic signage. All of these elements served as inspiration for the visual identity.
Taking inspiration from the history of the Avondale area and the variety of small, industrial, brick buildings. These small structures which housed die makers, engravers, metal cutters display a unique modernist appeal; squat geometry, material juxtaposition, and subtle typographic signage. All of these elements served as inspiration for the visual identity.
